Chapter 1172: : Roadside show
Chapter 1172: : Roadside show
Chapter 1172: : Roadside show
Wangfujing in 1985 has wide streets and there are endless pedestrians coming and going every day.
In the past two years, the number of cars on the street has increased compared to the previous years. A decade earlier, Wangfujing is still a blue commoner for workers and peasants and bicycles, and it is no more high-end than other streets in Beijing!
By 1985, Wangfujing was already a very mature commercial street.
There is the Beijing Department Store. There are all kinds of time-honored shops selling food, clothes, leather goods, hat shops, antique painting and calligraphy studios, and every store has a history and reputation. Xia Xiaolan still wants to open a shop in Wangfujing, but she cant find it. Going to a suitable store was also limited by funds at the time, and it was difficult to afford the rent when it was found.
Ji Ya is not short of money and can still find a relationship, so she squeezed out a place to open a personal studio in Wangfujing.
Where is this? Xia Xiaolanhua can rent a building in Shangdu Erqi Plaza for a whole year for 2,000 yuan. This year there is a policy that state-owned stores on the capital side can rent out counters, and private leases of counters in the store are allowed. , Or set up display cabinets in the store in the name of the manufacturer... Chen Xiliang arrived in the capital, and Pi Diandian came to ask, a counter in a well-known state-owned clothing store, a counter is 2500 yuan / month!
Chen Xiliang said it was too expensive.
It costs 30,000 yuan a year, just a counter in the store!
But his hesitating effort was rented out.
"Those people in Zhejiang Province are rich. Who doesn't know that they rent them in Muxiyuan, and the small family workshops dare to be called garment factories!"
Chen Xiliang's tone seemed disdainful, and Xia Xiaolan knew his nervousness.
It's easy to make a little money by relying on Deng Teng clothing. Only when you really go deep into this business will you know that the competition is fierce. Chen Xiliang thinks that the 2500 yuan/month counter is expensive, but he does not know that the self-employed individuals engaged in clothing in Zhejiang Province have united and advanced into the Wangfujing department store.
In short, a counter can be worth 30,000 per year. Ji Ya's personal studio has a facade, upstairs and downstairs, and the investment in rent is not small.
Comrade Chen returned after spying on the enemy's situation:
"A few sparse guests, she can earn back the rent after working for a year, so I will follow her surname!"
Can this make money?
Chen Xiliang squatted at the entrance of Ji Ya's studio to settle accounts for the other party. According to the customer flow, one person would spend more than 500 yuan in the store, and ensure that more than 3 guests a day would be enough for the rent cost, right?
But opening the door to do business requires more than just rent.
The decoration is also very luxurious, and many people have been invited. If you want to make money, your monthly turnover is 100,000 yuan, right?
"You really broke your heart for Ms. Ji. This is the initial investment. Her studio says it is making money, rather it is a social occasion."
Through the studio, Ji Ya met a lot of female relatives of wealthy families.
Most people really can't afford such high-end services.
It wasn't originally an occasion for ordinary people, Xia Xiaolan thought for a few days, but still couldn't underestimate Ji Ya.
Ji Ya may not have business skills, but from George's side, she can meet people with skills.
Ji Ya is not short of capital, she just burns money, and George is willing to pay the bill, what can outsiders do?
Chen Xiliang actually got angry too, or else he went to Wangfujing Street to spy on the enemy's situation.
"The road in Wangfujing is quite spacious. Jiya has found someone to build a platform at the entrance of the studio. It extends from the first floor of the studio to the sidewalk on the side of the street. Its her runway? Its not the same as the fashion show written in fashion magazines. It is severely restricted by the venue. You said she is so rich, why not rent a big place?"
Chen Xiliang came to see Xia Xiaolan, and Zhou Cheng was also there.
Luna is actually Zhou Cheng's business. Chen Xiliang knew that he was just an investor and didn't have time to pay attention to the daily affairs of the business. So after greeted Zhou Cheng, he kept talking to Xia Xiaolan.
Zhou Cheng did not interrupt the conversation between the two until Chen Xiliang asked such a naive question.
Zhou Cheng, a layman, couldnt listen:
"Where do you let her rent, rent the Diaoyutai Hotel, or rent the gymnasium? These places are not as good as Wangfujing. It doesn't matter how simple the tables on the street are. These things are secondary. The important thing is that the streets of Wangfujing will cause a sensation. If she is more capable, she will choose Tiananmen Square."
It's a pity that occasions like Tiananmen Square will not be open to Ji Ya's fashion show.
In the past two days, Zhou Cheng has been tutoring so-called "fashion common sense" and learned what a fashion show is all about.
Xia Xiaolan didn't say these things to him, it was Zhou Cheng's own thinking.
Xia Xiaolan had known that Zhou Cheng was very smart, and at this time she felt more and more that he was a delayed businessman. Zhou Cheng is too keen. It is the essence to remove the obstructive appearance.
Ji Ya's fashion show was held on the side of Wangfujing Road, and it was indeed better than Beijing Hotel and Diaoyutai Hotel.
Those places are high-end, the media can report, can ordinary people see it with their own eyes?
The rarity that can be seen by ordinary people is even more sensational!
Chen Xiliang and Zhou Cheng are quite strange. They looked at Xia Xiaolan and Xia Xiaolan handed him the invitation letter: "What the **** is it, lets go and see tomorrow. With this invitation letter, I might be able to mix a few stools on site." , Subject to venue restrictions, I think many people can only stand and watch!"
Chen Xiliang didn't speak anymore.
Tomorrow he will take Zhang Xiao with him. It is best to have a stool.
As soon as Chen Xiliang left, Xia Xiaolan continued to toss Zhou Cheng's clothes again, "I found that as long as you want to learn, you can learn everything quickly. Your talent is really jealous!"
Zhou Cheng glanced at her inexplicably, "You are truly talented. No matter which line you do, you have your own ideas. It turns out that your ideas are always right."
Hearing Zhou Cheng boasting of her talent, Xia Xiaolan laughed and said nothing.
Her talent?
It's the result of the accumulation of losses, the cheating of the foresight, and the experience of a lifetime, okay?
Zhou Cheng has never experienced it. The Zhou family is not the atmosphere of doing business. It is purely clever, knows everything, and doesn't even need to be dialed.
Zhou Cheng patiently waited for Xia Xiaolan to pick up clothes for him, and said that he would try on which one to try. Other **** men might be annoying, but Zhou Cheng felt that it was an opportunity to get along with his daughter-in-law.
After dinner, he still wanted to stay at Xia Xiaolan's house and was sent home by Xia Xiaolan "toughly".
"Can you meet again tomorrow morning? How can you not go home when you return to the capital."
Xia Xiaolan felt like coaxing a child.
Zhou Cheng reluctantly waited until she drove away, before approaching Shao Guangrong:
"Kangzi's car, where is it, you can drive it out for me to use."
Shao Guangrong was pleasantly surprised, "Brother Cheng, have you returned to the capital? Where are the people? I will send him his car to you right away."
Zhou Cheng said that when he was waiting for him at home, he entered the house by himself. Only Zeng's wife and Guan Huimo were in the house. Guan Hui Mo also asked the same question, and wanted to cook noodles for him openly. Zhou Cheng quickly stopped: "I ate at Xiaolan's house, and Shao Guangrong came to see me later. I drove out with him. Go home and sleep."